Marquis Broadcast will use IBC 2010 to demonstrate Bridging, a new product designed to improve integration between Avid and Final Cut Pro.
Bridging provides a method for Apple Final Cut Pro and Avid editors to exchange timelines (known as sequences in Avid) between systems.
According to marquis, editors are able to exchange timelines in the background between editing systems in an easy drag and drop operation.
Bridging moves the required media and edit decisions from one system to the other so that the edit can be continued once the media arrives at its new destination.
“Bridging is the result of our ongoing commitment to product development as we continue to produce solutions that improve the efficiency and productivity of digital post-production and broadcast workflows,” said Granby Patrick, partner director, technology, Marquis Broadcast.
“ Increasingly, Apple Final Cut Pro is being used in the field or by non-craft editors as a rough cut or shot selection tool while craft editing continues to be performed on Avid editors. Bridging streamlines the movement of media between these different editing systems without incurring tedious problems due to file format incompatibilities.”