Egyptian satellite company Nilesat has revealed that its first HD channels will go live later this year.
“We are preparing our Nilesat 201 satellite, which will allow us to carry HD channels and will also clear our waiting list for capacity,” said Mohamed El-Sawy, marketing engineer, Nilesat speaking exclusively to DPME.com.
“The broadcasters are working on their studios right now to bring them up to HD specifications. As soon as they are ready, the region will see high definition services.”
El-Sawy claimed that the first of these HD channels could be broadcasting across the Middle East as early as Q3 2009.
Although the company cannot confirm the number of HD channels with applications for capacity pending, El-Sawy did reveal that the number runs into double figures.
“There is a trend among Middle East viewers towards luxury offerings and we have seen this with the take up of HD ready televisions. This is particularly apparent now during the economic slowdown with people investing in home entertainment, a cheaper alternative to live events or the cinema.”