Icflix signs deal with Zain Bahrain

Video-on-demand provider expands its footprint in Bahrain
Carlos Tibi
Carlos Tibi


Dubai-based video-on-demand service Icflix is expanding its digital footprint in the Kingdom of Bahrain with the announcement of a strategic partnership with Zain Bahrain, a leading telecoms operator focused on innovation in customer experience.

Zain Bahrain prepaid and postpaid customers will be able to enjoy the Icflix library of content for a monthly fee of BD 3 that will also include a one-month free trial or a weekly plan of only BD 1 and a daily plan of BD 0.4

Customers will also be able to enjoy the benefit of the simple one-click registration process. This will enable customers to sign-up via a simple click, to create a more seamless experience.

“This partnership will give Zain Bahrain customers a value-for-money entertainment experience,” said Icflix founder and CEO, Carlos Tibi. “We will ensure the customers receive the best of ICFLIX content with ease and uncompromising quality whether it’s at home or on the go on their smart phones or tablets,” he further added.

Zain Bahrain customers will be able to enjoy original ICFLIX productions, from Arabia’s first teen female superhero animated series, Dunia, to the latest popular Jazwood TV series and hit movies including Qalb Al Asad, Giran Al Saad and Tattah,alongside Award-winning Hollywood movies such as Lone Survivor, Grace of Monaco and Need for Speed.

“We are very pleased to be announcing this important strategic partnership with Icflix,” Zain Bahrain marketing director, Roland Loetscher said. “With its focus on customer experience, Zain Bahrain tends to be first-to-market with unique digital lifestyle offerings that provide customers with high quality content. We are certain our customers will enjoy having on-demand access to such a large selection of content via their smart devices, making for a richer and more enjoyable digital experience."

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