Rotana TV’s popular Arabic movie channel Rotana Cinema is set to expand with two new versions catering to Saudi Arabia and Egypt.
The new channels will feature their own advertising slots, giving advertisers a far more targeted audience. Both channels will also show specialised content daily at certain time slots.
The move is part of an effort by Rotana TV to maximise the potential of its archives for entertainment and advertising.
The new versions of Rotana Cinema will launch on Monday 21st November.