Canon opens its first innovation centre in Middle East

Centre offers businesses an insight into Canon's latest imaging and projection solutions
Canon Innovation Centre, Dubai
Canon Innovation Centre, Dubai

Share

Canon Middle East, in partnership with Dubai Internet City (DIC), unveiled its first Innovation Centre in the Middle East in Dubai.

The Innovation Centre, which acts as a showroom and demo centre, is part of Canon’s strategy of working closely with its customers. It provides live demonstrations of all of Canon’s latest hardware and software technologies.

Canon’s full range of business solutions are on display and can be tested as they would in any office or warehouse environment. It will also assist in offering a manageable system while assuring cost saving, added security, and opening new communications scenarios for end-consumers.

“This is Canon’s first Innovation Centre in the region, and Dubai is the ideal city to host this evolved showroom. The UAE is leading the drive for technology, innovation and smart cities, and our Innovation Centre is in line with the government’s vision,” said Anurag Agrawal, managing director, Canon Middle East.

“The Innovation Centre is also designed to inspire our customers and foster partnerships where we can come together with like-minded corporates and entities to create pioneering solutions that benefit the larger narrative of the UAE government,” he added.

Speaking on the successful launch, Ammar Al Malek, executive director of Dubai Internet City said: “Canon has been a trusted partner of Dubai Internet City since 2001. Its investment to set up its first Innovation Centre in the Middle East proves that Dubai is the location of choice for established and emerging innovators.”

The Innovation Centre includes an interactive projection room, which transforms into a near virtual reality experience as a result of eight 4D Canon projectors covering every angle.

The centre also includes augmented reality services.

“In today’s evolving economic environment, we are adapting and growing to support our customers’ changing needs,” Agrawal said.

Most Popular

Editor's Choice

Big-3 SVOD Original Content Spending to Triple by 2022
According to a new report, the Big-3 SVOD players – Netflix, Hulu, and Amazon Prime Video will triple their content budgets from licensed content to originals, to spend $10 billion annually by 2022.
Interview with Khulud Abu Homos, CEO Arab Format Lab
Interview with Khulud Abu Homos, CEO Arab Format Lab, about the need for creating new Arabic content formats and content with an international appeal.
The digital world — an opportunity, not a threat, for broadcasters
Opinion on Digital Transformation by Brian Morris, Vice President and General Manager of Global Media & Entertainment Services, Tata Communications

Don't Miss a Story

You may also like

Image Nation invests in Stuart Ford's AGC studios
Stuart Ford, founder of independent film and television company IM Global has launched a new international film and television production and licensing company, AGC Studios. Image Nation Abu Dhabi is one of three initial key strategic investors backing the new company.
ROTOLIGHT ILLUMINATES BAFTA-NOMINATED FILM
British LED lighting manufacturer Rotolight, announced its lighting products were used in the BAFTA-nominated Film Stars Don’t Die in Liverpool.
FAANG will drive TV rights inflation
The cash rich tech giants of Facebook, Amazon, Apple, Netflix and Google (FAANG) are starting to put a huge amount of pressure on traditional FTA and pay-TV operators in the race for exclusive content rights.
Nagra says PayTV and OTT will be synonymous in 2018
Embracing convergence, understanding the user experience, leveraging data analytics and AI, a proactive fight against piracy and implementing new business models are NAGRA’s top five trends to watch in 2018.