Winter bookings skyrocket at Palladium

Dubai's newest indoor venue set for bumper opening season, says GM.
American R&B singer, Akon, was the first performer to take to the stage at the new venue.
American R&B singer, Akon, was the first performer to take to the stage at the new venue.

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The $68 million Dubai Palladium has received tentative event bookings for 40% of its available space up until the end of May 2010, the venue’s general manager Raymond Gaspar has revealed.

Winter is expected to be the venue’s busiest season, with all but a few weekends in the final three months of the year already booked-out.

Following the venue’s soft opening in March 2009, The Palladium has already hosted three events: an award ceremony, a concert and a graduation.

Gaspar claimed that the diversity of events that have taken place at the venue will continue in the future.

“The range of bookings we’ve received is across-the-board,” he said. “There will be exhibitions, conferences, and even a circus.”

“We have also been having discussions with Live Nation regarding the possibility of hosting some the company’s concerts.”

He claimed the current level of interest in the venue demonstrated by event companies is promising, given the current global economic concerns.

“I think it is a sign that the local event market is bouncing back,” he declared.

Following a series of delays, the indoor venue is on-schedule to hold its official opening in October, although an exact date has not yet been confirmed.

Dubai-based event company, Gearhouse Staging Connections has been appointed to operate the venue’s permanent technology setup, which is scheduled for completion in August.  

Although the venue will have its own pro audio and lighting technology on-hand, Gaspar said venue management would be willing to outsource equipment to meet the demands of specific events, when necessary.
 

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