Providers encouraged to 'get mobile' for World Cup

Enensys targets MEA broadcasters with mobile TV promotion.
Free equipment trials will be offered to companies in the Middle East, Africa and Mediterranean.
Free equipment trials will be offered to companies in the Middle East, Africa and Mediterranean.

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Digital transmission system manufacturer Enensys has launched a new initiative to entice regional broadcasters and telcos to adopt mobile television services ahead of the FIFA World Cup 2010. 

The company is offering free trials of equipment to interested parties located in the Middle East, Africa and Mediterranean regions, wishing to provide their customers with mobile access to World Cup coverage.

“This is a commercial offer we have designed to encourage our customers to invest in mobile TV technology,” said Richard Lhermitte, spokesperson for Enensys.

“The service we are offering will be faster than any mobile TV service previously available in the region.”

In addition to technology and installation services, Enensys also provides training on the use of digital video broadcast – handheld (DVB-H) systems to its customers.

The France-based company was recently involved in providing infrastructure for the launch of Iraq’s Mobision DVB-H service, which went live earlier this year.

The service was launched by Iraq-based Alsumaria TV, and received input from a number of technology suppliers, including smartcard manufacturer Nagravision. In addition to mobile TV, Enensys is involved in facilitating digital terrestrial TV, IP distribution and monitoring services.

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