Dubai-based D3 upgrades LED inventory

Digital Displays and Devices signs exclusive deal with Lighthouse.
Tony D'Souza, director of operations, Digital Displays and Devices.
Tony D'Souza, director of operations, Digital Displays and Devices.

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Dubai-based display technology provider Digital Displays and Devices (D3) has entered an exclusive cooperation agreement with Lighthouse Technologies, to install and operate its products in the UAE.

Tony D’Souza, operations director at D3, said that under the terms of the agreement, the company will bolster its inventory of Lighthouse rental products considerably during winter, when the European event industry subsides and demand in the GCC market rises.

He commented that Lighthouse’s LED products had proved popular with a number of customers in recent months.

“We recently supplied a moving 4mm Lighthouse LED wall for the Poets Millionaire television production in Abu Dhabi,” said D’Souza.

“The HD wall boasts the highest resolution rental screen Lighthouse has deployed anywhere in the world.

“We already have a rental stock of 16mm and 4mm Lighthouse products available, and we hope to make more available during winter.”

D’Souza also revealed to DPME.com that the company would provide a total of 120sqm of 10mm D3LED screens at Abu Dhabi Airport for outdoor advertising.

The contract stipulated that the screens should be installed by October 1, in order to be operational during the lead-up to the inaugural Abu Dhabi Formula One Grand Prix.

The contract is a landmark deal for both D3 and the manufacturer, D3LED, which entered the Middle East display market in February this year.

In addition to the expansive LED installation, D3 recently completed the installation of approximately 70 LG LCD screens at Abu Dhabi airport, with the help of Zio Technologies.

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