Festival organisers consider tech options

New Dawn seeks technolology suppliers for Dubai Sound City.
360, Alex Bracken, Alpha, Club 360, Dubai, Dubai Sound City, Emirates Towers, Events, Funktion-one, Live music, Liverpool Sound City, Meyer, Meyer Sound, Middle East, Middle East live music, New Dawn, New Dawn Entertainment, Sennheiser, The Apartment, The Warehouse, UAE, News, Content production


Production contracts have yet to be awarded for the Dubai Sound City Festival, as organisers consider possible suppliers of pro audio, lighting and backline equipment.

While no contracts had been awarded at the time of writing, Funktion-one, Meyer Sound and Sennheiser were named as the front-running brands in contention for the festival’s pro audio kit.

“I would love to have a complete Funktion-one setup at all our venues, but it’s a case of having to go with what’s available here in the Middle East,” said Alex Bracken, CEO of New Dawn Entertainment, the local organiser of the festival.

“I am the brand ambassador for Funktion-one and the setup we have in Alpha has been very reliable, so we would love to use for Sound City,” added Bracken.

“It is likely that we will also go with some Meyer Sound equipment, as it is a good brand and there are a number of rental companies here that can supply it.”

The festival’s main stage will be erected by the lake at Dubai’s Irish Village, while other venues, such as Chi at the Lodge, Club 360, Alpha, The Warehouse and The Apartment will host smaller scale productions, including a number of DJ sets.

Festival organisers claim the reason Dubai was selected to host the festival was due to its rapid evolution into a “must-play” venue on the international gig circuit.

In addition to more than 60 performing artists, the festival will feature 50 speakers for a conference covering various aspects of the music business – including production – which will be held at Emirates Towers.

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