Intel debuts new processor for web, 3D TV

Chip giant works with BBC, CBS and Adobe to develop new platform.
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Intel has unveiled its new media processor designed to integrate internet access into digital television receivers, DVD players and set top boxes (STB).

The CE4100 processor, formerly codenamed “Sodaville,” is the first 45nm-manufactured consumer electronics (CE) SoC based on Intel architecture. It supports Internet and broadcast applications on one chip, and has the processing power and audio/video components necessary to run rich media applications such as 3D graphics.

“Traditional broadcast networks are quickly shifting from a linear model to a multi-stream, Internet-optimised model to offer consumers digital entertainment that complements the TV such as social networking, 3D gaming and streaming video,” said Eric Kim, senior vice president and general manager, Intel Digital Home Group.

“At the centre of the TV evolution is the CE4100 media processor, a new architecture that meets the critical requirements for connected CE devices.”

Joining Kim on stage during the recent launch were executives from Adobe Systems, BBC, CBS, Cisco and TransGaming. These and other companies are working with Intel to develop content and services based on the processing architecture.

Intel is working with Adobe to port Adobe Flash Player 10 to the family of Intel CE media processors to optimise the playback of graphics and H.264 video to enable for the first time a wide array of Flash-based content on the television.

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