Zuku boosts Bollywood with Star

Indian TV to get added East Africa exposure.
Bollywood, Star, Zuku, News, International News

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Zuku, the three-in-one service package from Wananchi Group, today announced that it will carry STAR channels across Wananchi’s cable and DTH platforms immediately, as part of a drive to increase the all inclusive TV offering from Zuku.

Zuku’s one year carriage agreement with Indian entertainment giant STAR, which broadcasts to over 300 million people every week across India and over 65 countries across the globe, will see four channels – STAR Plus, Gold, News and One, being broadcast. The STAR channels will be carried on cable and DTH platforms, initially in Kenya only. By late 2011 the channels will also be carried in Uganda and Tanzania, and beyond that in other territories in Wananchi’s footprint as operations roll out.

The deal means that, for the first time in the history of Indian TV channels, viewers of Star Plus will now watch their favorite shows in various cities around the world on the same day and at the same time - a radical departure from an era when viewers had to make do with time lag deferred content.
 

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