Broadcast and multiscreen system integrator Visual Unity has appointed Jamal Bnari as the Head of Sales and Marketing for the Middle East and Asia. Bnari previously worked at Etisalat.
Commenting on the appointment Tomas Petru, President of Visual Unity, said, “Jamal’s skill set is perfect for his role at Visual Unity as he has extensive knowledge of the Telco, IPTV and Connected TV markets. Delivering a truly converged, multiscreen TV experience is key for all broadcasters and Jamal’s experience as a new media marketing professional will benefit our customers as they strive to adapt to this fast changing market.”
Visual Unity’s expertise in linear and multiscreen solutions has already seen the company work with broadcasters and operators in the Middle East and Asia to deliver a premium viewing experience to subscribers. The company’s clients include Al Alan TV as well as a number of other government entities. The company’s Content Delivery Network (CDN) is also being employed by Middle East customers.
Bnari, who joins a new team that aims to grow Visual Unity’s global footprint, says: “I am excited to be part of a team that is driven to succeed and truly places client satisfaction at the top of its list.”
Jamal Bnari will be based at Visual Unity’s office in Media City, Dubai. As a Western educated UAE National, Bnari holds a Master's degree from Tufts University in the USA. He joins Visual Unity from the Etisalat Group, where he worked closely with other broadcasters, media companies, ISPs and Telcos to launch new products and services.