twofour54 intaj/BSG to shoot Gulf Cup

Broadcast production contract goes to Abu Dhabi media giant.
Iraqi fans get into the spirit vs Saudi Arabia.
Iraqi fans get into the spirit vs Saudi Arabia.

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twofour54 intaj, the media production arm of twofour54, alongside Broadcast Solutions Group (BSG), has been awarded the television production management of the 21st Arabian Gulf Cup Tournament, the region’s biennial football tournament, which is taking place in Bahrain from 5th to 18th January 2013.

twofour54 intaj and BSG were awarded the broadcast production of the 21st Arabian Gulf Cup and the opening and closing ceremonies by the event managers World Sport Group and the Bahrain Local Organising Committee, having successfully managed the organization and live broadcast of the previous Arabian Gulf Cup, hosted by Yemen in 2010. intaj is responsible for the management of broadcast production of the event, while BSG is providing the production equipment and crew.

The Gulf Cup is the region’s premier football tournament and in 2013 fixtures take place at Bahrain’s National Stadium and Khalifa Sports City Stadium. intaj’s mix of technological innovation and high quality production are a good fit for the tournament. 37 HD cameras including a spider cam and ultra-motion camera is being installed at both locations to ensure all the excitement of the football is captured live and at the highest quality.

The team is providing footage to all the regional sports broadcasters covering this highly anticipated event, rather than to one exclusive broadcaster, adding to the complexity of production requirements and timings. TV channels broadcasting the competition include Abu Dhabi Sports Channel, Dubai Sports Channel, Al Kass TV, Line Sport, Sharjah TV, Kuwait TV, Saudi Sports Channel, Bahrain TV, Oman Sports Channel, Iraqiya TV, MBC.

Commenting on the contract, Noura Al Kaabi, CEO of twofour54, said: “This marks intaj’s biggest production management project outside the UAE to date. We are proud to be assigned for our production expertise on such a large-scale project. This is yet another testimony to intaj’s international standards of reaching to millions of viewers across the Arab world.”

CEO of Broadcast Solutions Group, Saeed Izadi, added: “This is a great opportunity for Broadcast Solutions Group to showcase its capabilities and leverage its technical expertise. By providing intaj with the best production equipment and crew, we look forward to providing enthusiastic fans across the Arab world coverage from the region’s most anticipated football tournament.”

The team has shipped around 20 tonnes of equipment to Bahrain, and commenced the installation procedures on 27th December. A crew of over 80 people will be required to complete the project, including producers, directors, engineers, and cameramen.

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