South Park creators launch production company

Parker and Stone launch Important Studios.
Parts of the duo's hit Team America: World Police were set in the region, in Cairo.
Parts of the duo's hit Team America: World Police were set in the region, in Cairo.

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Trey Parker and Matt Stone, the co-creators of hits such as South Park, Team America: World Police, Tony Award-winning musical The Book of Mormon and the less well-known but equally irreverent Cannibal: The Musical are to team up with media-specialist merchant bank The Raine Group to launch Important Studios, which consolidates Parker and Stone's creative work and future projects into one company.

Important Studios plans to continue the growth of the long-running hit South Park, create new content across different media and expand distribution of Parker and Stone's work worldwide.

"Having worked with several different studios over the years, we came to realize that our favourite people in the world are ourselves," said Parker and Stone in a statement. "We hope to work with ourselves for a long time and are excited to now work with ourselves in a much greater capacity."

According to the New York Times, the studio will approve television, movie and theatre projects, including a film adaptation of The Book of Mormon. Raine will take a minority stake in the company, providing advisory services as well as financing for future projects.

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