Prolyte Group - renowned manufacturers of trussing, staging and custom structures - has refreshed the brand identity of its LiteConsole product range with the launch of a dedicated website and a new logo.
LiteConsole represents a selection of lightweight, innovative performance platforms that are popularly used as mobile DJ booths, but also impress as stands or podiums for corporate presentations, trade shows and retail environments.
“This kicks-off a new era for LiteConsole; it is a direct reflection of the market we serve – dynamic, modern and bold," says Nick McGeachin, international product manager for LiteConsole.
"Our new brand identity and website illustrates how far LiteConsole has come since the original Paul Oakenfold console back in 2008,”
The new website – www.liteconsole.co.uk - also boasts extensive product information to help visitors understand the complete range of LiteConsole products including the MK2, the XPRS, and the forthcoming GO! models, available later this summer.
The site has also put heavy emphasis on group interactivity and social media integration. In addition to a live Twitter feed, visitors are invited to submit their best LiteConsole photographs for the chance to win a host of prizes.