Life looking good for LG at InfoComm MEA

Several innovative displays introduced to market.
News, Broadcast Business


Digital powerhouses LG sensibly used this month’s InfoComm MEA as its screening platform of choice to showcase its latest range of innovative display technologies, a strong signal of intent from the company as it aims to aiming to significantly increase its healthy position in the digital signage market.

With a focus on higher brightness, best picture quality and energy-efficient displays, the digital leader is aggressively targeting various verticals in the region such as the government sector, airports, education, hospitality, retail, and quick service restaurants, to name a few.

“The Middle East signage industry is evolving rapidly, with new opportunities in various verticals where organizations continuously explore effective and innovative ways of delivering their message to a vast audience,” explained David Kim, Director, MEA B2B at LG Electronics. “That’s why we’ve focused on developing a compelling line-up of display solutions that not only move business owners’ strategies to the next level, but also allow them to use digital signage in ways that were previously unachievable.”

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