Anil Kapoor throws weight behind content venture

Bollywood star and Dubai firm to launch entertainment company
Bollywood actor Anil Kapoor.
Bollywood actor Anil Kapoor.

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Bollywood actor-producer Anil Kapoor is poised to launch a global entertainment company in association with a Dubai-based advisory firm

The company will be named Antila Ventures and will include units for content creation, filmmaking, state-of-art studio, talent management and acquisition,” Kapoor said in a statement. It is due to launch operations next week.

Antila Ventures will be domiciled in the UK and is targeting subsidiaries and offices in strategic locations like London, Dubai, Singapore and Los Angeles.

The star of several hit films, Kapoor said: "I have long nurtured a dream of creating a global Entertainment Company. Given my vast experience in the Indian film industry and exposure in recent years in Hollywood, I felt the time was right to give shape and structure to this vision."

Kapoor has established an association with MAS Clearsight Limited, an investment banking advisory firm based in Dubai International Financial Centre.

Speaking on behalf of MAS Clearsight Limited, Anish Bhatia, CEO, said: "Mr Kapoor and MAS worked as a team to put a strategy and structure in place leading to the formation of Antila Ventures. MAS Clearsight within its global network and through its clients has arranged to seed this venture referring strategic investors."

Antila Ventures intends to build on its founder's core strength as a content producer and create a library of mainstream content for film and television.

Projects that will immediately go into production under Antila's Film & TV verticals include 24 Season 2, which will be part filmed in Dubai.

Other projects include 7 Hindustani, a coming of age story about seven Indian college freshmen studying in the United States, and Battle for Bittora, an adaptation of Anuja Chauhan's best-seller.

Kapoor said: "Creating such an institution and making it a state of the art content provider has always been an enterprise close to my heart. I now feel the time is right, the market is vibrant and the audiences primed for selective and intelligent content."

Antila also intends to set up a world-class studio facility on the outskirts of Mumbai, Kapoor said, adding that the new company aims to attract institutional players like funds focusing on media and entertainment. The company is also targeting an IPO by 2020.

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