The popular Emirati cartoon, Mansour, is set to return for a second season.
The show, which blends comedy, multi-national characters and storylines revolving around the heritage and values of the UAE, will be shown on Cartoon Network Arabic, giving it a wider audience across the MENA region.
The second series will build on the success of the first season, which was supported by Mubadala Development Company.
The new series will harnesses the production expertise of Cartoon Network Studios Arabia, working from twofour54, Abu Dhabi’s media and entertainment hub.
The development of the series is expected to bring a number of full-time jobs to Abu Dhabi across creative development, writing and storyboarding, pre-production, artwork and post-production.
“We created Mansour for Emirati youth, and we’re thrilled that the terrific response has given us the opportunity to take Mansour’s lessons about healthy living, culture and friendship to the broader region,” said Rashed Al Harmoodi, creator and executive producer of Mansour. “With this partnership between Mubadala and Cartoon Network Arabic as well as Cartoon Network Studios Arabia, Emiratis will also have the opportunity to contribute to its production and be part of the Mansour story.”
Mansour Cartoon’s second season builds on the loyal fan base that Mansour has generated, including the Mansour Run mobile app, which has received 1.2 million downloads since launching earlier this year and was developed by designers and artists from Cartoon Network Animation Academy.
Tarek Mounir, general manager, MENA, Turkey, Greece and Cyprus at Turner Broadcasting, the owner of Cartoon Network, said: “This is a fantastic partnership for Cartoon Network Arabic and Cartoon Network Studios Arabia, allowing us to continue to deliver great content for children aged 6-12 years in the region.
“Mansour is one of the first Emirati production to apply high-quality global animation techniques and blend traditional Arabic themes with first-class production. We want to build on this success, especially as Mansour is one of the first themed shows for children created in UAE.”
The series is expected to create a number of full-time roles with some being filled from Cartoon Network Animation Academy. The Animation Academy provides a 16 month, full-time production course at twofour54’s tadreeb media training facility, the first of its kind in the MENA region.Recruits will have the chance to put their creativity, talent and training into practice.
Mansour began airing in March 2014 on Cartoon Network Arabic and has proved to be a popular hit with children and parents across the MENA region.
Cartoon Network Arabic is a free-to-air children’s channel that is broadcast across the MENA region. It is the official Arabic edition of Cartoon Network.