Dubai Media Incorporated (DMI) has signed a deal with Arkena France to acquire a digital delivery solution. The deal is part of DMI’s drive towards a fully automated tapeless content acquisition workflow.
The contract will allow DMI to rapidly send and receive digital content on a highly secure professional platform. The Cloud4Media solution will be integrated into DMI’s existing workflow, ensuring the content will be available for cross-department usage and editing before airing.
“Arkena is delighted to work alongside DMI in its digital move. It is a major challenge for a MENA broadcaster to automate its content logistics. We intend to create a DMI ecosystem that connects all the partners involved in the content processing, such as Tier 1 Studios, post-production labs and broadcasters. Recent announcements on piracy issues have confirmed that Arkena is the best choice for a secure and fast content-delivery solution,” said Samir Zehani, MENA markets manager at Arkena.
Saleh Lootah, head of TV and radio engineering at DMI, added: “Moving forward with Arkena is a great step accomplished by DMI to improve our content exchange with our partners. Having such a network connected on the Arkena platform makes the decision easier for us. Choosing Arkena as a trusted partner was evident as a result of a long-standing support and a very good understanding of our needs.”