Digital signage network set for UAE mosques

General Authority of Islamic Affairs and Endowment set to implement the first centralised digital signage system in mosques located in the Emirates.


In a move to boost the UAE’s portfolio of integrated communication system applications, the General Authority of Islamic Affairs and Endowment (GAIAE) is set to implement the first centralised digital signage system in mosques located across the country.

Inline with the country’s strategic plan to promote awareness of Islamic moderation, 300 mosques across the UAE will employ the systems, which will be installed by Dubai-based systems integration company, Alpha Data.

The first phase of the project began in October, 2008, in which Alpha Data upgraded the software and GSM module of the existing LCD screens from 300 mosques across the UAE. 

In the second phase, which is expected to be completed by March, Alpha Data will install 250 LCD screens that will be controlled from a central location via replicating software, which organises content and distribution.

Upon completion of the project, worshippers will be able to view a variety of information via the systems as well as live lectures from key mosques throughout the country. 

In addition, the LCD screens will also serve as video conference facilities for the Imam’s meetings.

Fadi Ramadan, division manager for ELV Systems, Multimedia and Security of Alpha Data, said the company was “honoured” to be awarded the project.

“This deployment marks an important milestone for both Alpha Data and GAIAE,” he said.

Each LCD screen contains a built-in PC facility and Global System for Mobile communication (GSM) module, which will be connected to the main server located in the GAIAE office. 

Additionally, all information that is entered into the main server will automatically be transmitted to update every LCD system nationwide.

“Part of our mission is to make information available to our fellow Muslims as well as details regarding proper practices to be followed,” said Doctor Mohammed Al Kaabi, general manager of GAIAE.

“Inline with this mission, we decided that this use of technology would help us in achieving our aim as well as benefiting the Muslim community.” 

Khaled Al Neyadi, GAIAE’s assistant general manager for Institutional and Support Services, added “We selected Alpha Data foremost out of a number of proposals because of its extensive experience with large-scale multimedia projects.”

“Alpha Data were able to work with our requirement and proposed an extremely effective solution, making this installation the very first in the region.

“The replicating software completely replaces the manual updating of information, wherein every mosque would have to be visited and its digital signage updated one by one by a GAIAE representative.”

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