Digital communications company Buzzeff has launched two new mobile video advertisement formats in the MEA region as part of the company's partnership with video ad distributor, Teads.
The two formats – inRead Mobile and inFlow Mobile – have been designed to allow publishers to easily integrate video formats with their own content, and also provide a number of audience targeting options.
Jérôme Mouthon, founder and chairman of Buzzeff MEA, said: “Through our strategic partnership with Teads, we continuously provide advertisers and brands with more efficient and innovative advertising communication solutions. The release of mobile video is an important milestone in the world of advertising.”
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