French loudspeaker manufacturer Nexo has appointed industry veteran Michel Brouard to the newly-created position of Greater China business development manager. Based in Hong Kong, Brouard will play a critical role in increasing the presence and success of Nexo within the Asia Pacific area.
A well-known figure among in sound reinforcement circles, Brouard began his career in project management in his native France. His most prominent role to date was that of international sales manager for L’Acoustics, where he worked for 16 years. Most recently, he has been part of the sales team for Italian company K-Array.
Brouard says: “I am really pleased to join Nexo, one of the most innovative and respected French pro-audio companies. Although I’ll be working in a territory I know very well, this will be an interesting new challenge for me, but I know that there is great potential to build on Nexo’s existing foundations in China, and leverage that success in other parts of the region.”
Brouard will be working alongside Nicolas Kirsch, sales manager Asia, and Denis Baudier, sales director of Nexo.