At this weekend's LDI (Live Design International) show in Las Vegas, Robe Lighting presented its largest booth at any LDI to date. The company also revealed its first major new product launch at an LDI show, with its BMFL Wash and BMFL Wash XF luminaires.
Robe used the popular US entertainment technology exhibition to reflect the surge in growth of its business in the United States, Canada and Latin America. The company's eye-catching stand allowed visitors to enjoy comprehensive demonstrations of all Robe’s technology new to the US market.
This included the powerful and refined DL7S Profile, an LED fixture built for theatres and TV studios; the Square, a 5x5 zoomable LED matrix for video projection, pixel animation, beam effects plus a highly effective wash and cyc light with continuous pan/tilt rotation movement; the ColourStrobe from Robe, an RGBW version of the potent new LED strobe; Viva, an elegant brand new lightweight LED spot moving head; and the PATT 2013 tungsten softlight, the start of a new range of retro luminaires for stage and studio.
Joining the new BMFL Wash and Wash XF fixtures were the BMFL Spot and BMFL Blade - the first fixtures in the powerful BMFL signature range.
All the new Robe units were incorporated into a choreographed light show that played every hour, while guests were also entertained by two live bands featuring Robe staff.
Robe Lighting CEO, Bob Schacherl, commented: “I was delighted with the overall response. We saw some excellent quality people and serious customers in a lively mix of busy LDs - both establishing and upcoming, working across all sectors - particularly concert touring and events, television and theatre; representatives from many leading rental companies and venue owners and managers. The success of this LDI positions us to end the year on a high note, and we look forward to an even more successful 2016."
CEO Josef Valchar added, “The passion and dedication being focused on growing our American business is impressive, and the positive reactions we have received at LDI this year have reinforced our belief that the hard work and strategies are on track."