beIN, the Qatari Pay TV and entertainment platform, has signed six channels from Discovery Communications, five of which are exclusive to beIN in the MENA region.
These channels will further strengthen beIN’s portfolio, offering a wide choice of top content to its subscribers.
beIN launched its entertainment bouquet in November in the MENA region. Since the initial launch, the network has strengthened its content offering by partnering with multiple global TV brands, channels and studios.
The signing of the latest deal to add six new channels to the beIN platform is another significant step forward in the unparalleled growth of beIN’s entertainment business. This will give the ability for beIN subscribers to watch not only their favourite MENA channels like Fatafeat, which will now be available for the first time across the region in HD, but also ground-breaking new content that has not been available in the region before.
Yousef Al-Obaidly, deputy CEO of beIN Media Group, said: “Partnering with Discovery Communications further strengthens our position as the number one family entertainment platform in the region. Discovery’s channels offer unique content, packaged exceptionally well for the most discerning global audiences. We look forward to working closely with Discovery to bring great new content to MENA.”
JB Perrette, president, Discovery Networks International, said: "For over 30 years, Discovery has been satisfying viewers’ curiosity through engaging and entertaining content through a list of powerful and loved media brands. In partnership with beIN, we are providing a stronger offer to our viewers and commercial partners, and we look forward to working alongside beIN to increase the reach of our content in the Middle East and Africa.”
As a result of this partnership agreement, beIN will be enhancing its factual, reality, edutainment, kids programming as well as offering a new HD version of Fatafeat.
In 2016, beIN expects to significantly grow its pay TV platform in the region on the back of further additions to the portfolio. beIN plans to launch more channels in high quality HD in coming months. beIN’s vision is to deliver an experience that provides everything that a Middle Eastern family needs and expects.