Pixel Power, a specialist in automation, branding and graphics, is demonstrating a new generation of automated production products at CABSAT.
Pixel Factory draws on the Clarity 3D graphics engine. Its automation layer allows it to generate large numbers of sophisticated clips, such as promos, trailers and marketing content. It uses templates, information entered by the commissioning producer, and direct access to the asset management system.
Pixel Factory automatically generates all versions of a clip – “coming soon”, “tomorrow”, “later” and “next”, for example, as well as multiple resolutions for broadcast and online services – thereby completely eliminating much unproductive manual work.
Pixel Factory is widely used at MBC in Dubai for automated trailer production. MBC estimates that automated content production has halved the post production requirement for trailers and promos.
StreamMaster is the newest solution from Pixel Power aimed at assisting the move to an IP workflow. It also builds on the Clarity 3D graphics engine, this time to create an integrated playout platform.
The modular software platform can run on dedicated hardware, virtualised in a data centre or in the cloud. Because it is a software-defined system it is format agnostic and capable of continuous scaling and flexibility, allowing it to support even complex channels. This results not only in impressive cost savings but also allows new pricing models, including pay-as-you-go for trial channels and pop-up services.