UBMS completes Citruss TV studio installation

The turnkey studio project with products from Blackmagic Design has been professionally installed and integrated by United Broadcast & Media Solutions with the assistance of MediaCast.
From L to R: Sahl Beldi: Marketing Manager at UBMS, Amr Moustafa: Head of TV operations and Production at Citruss World Of Shopping, Riad Obaid: Territory Sales Manager at MediaCast
From L to R: Sahl Beldi: Marketing Manager at UBMS, Amr Moustafa: Head of TV operations and Production at Citruss World Of Shopping, Riad Obaid: Territory Sales Manager at MediaCast

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Dubai based United Broadcast & Media Solutions (UBMS) has announced the successful implementation of a complete turnkey Blackmagic Design equipped broadcast studio for Citruss TV in Dubai.

The project has been designed for Citruss TV to equip its post-production and live broadcast facility with complete lighting studio integration, high quality online video editing, digital broadcast cameras, camera support systems, video server, character generator, recorders, audio system and complete wireless microphone with players and an end-to-end routing system.

The project was implemented as a turnkey studio project with products from Blackmagic Design professionally installed and integrated by United Broadcast & Media Solutions with the assistance of Dubai based distributor MediaCast. UBMS said in a statement that it is proud to have delivered a project that meets the requirements of high quality and affordability and reaffirms its status as a regional leader in consulting services and implementing broadcast TV projects.

Amr Moustafa Head of TV operations and Production at Citruss World Of Shopping commented on the installation: "Based in Dubai, UAE, Citruss World Of Shopping is the Arab World’s First Dedicated Home Shopping TV channel broadcasts 24/7 via satellite (NileSat/ArabSat) and cable affiliates (du/Etisalat). After many years of operation, Citruss has decided to trust its broadcasting solutions and consultancy for the latest project to UBMS. With their understanding and expertise of the industry, United Broadcast & Media Solutions has made our work easy, delivering a cost-effective and efficient turnkey production and live broadcast solution.

"We approach our projects with a high level of professionalism and choose our partners with the same objective. When choosing UBMS, we were confident we selected a company with a high level of responsibility, professionalism and commitment. They know what they are doing, starting from the consultancy phase up to the project’ final delivery, including training, installation and after-sales service," added Moustafa.

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