As many as 11.7m Britons tuned in to watch the England women’s semi-final bout against the USA women’s team in the ongoing FIFA Women’s World Cup in France.
According to the Telegraph the football match between England and USA, which ended in defeat for the lionesses 2-1, was the most-watched British television broadcast of the year.
An average of 10.3 million Britons watched the entire match – although the figures do not include the many people who watched it via the BBC’s online streaming services or those who watched in public spaces or pubs, the Telegraph reported.
The FIFA women’s World Cup has attracted large audiences from across the world with experts saying this is the most watched women’s world cup in recent times.
The Telegraph suggests that the viewing figures coming out of the UK have eclipsed the television audiences who have tuned in to watch the men’s cricket World Cup, which is being held in the UK but is available to watch only on Sky’s pay-TV service.