National Media Council partners with Dubai Studio City to Support CineMENA

Collaboration aims to enhance UAE film industry, local content creation
Majed Al Suwaidi, managing director, Dubai Studio City.
Majed Al Suwaidi, managing director, Dubai Studio City.

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Dubai Studio City, the region’s leading community for the broadcasting, production and events sectors, announced its strategic partnership with the National Media Council to support CineMENA, a dedicated platform that celebrates the art of content and fostering local and regional talent.

Through a series of industry-specific workshops held at in5 Media, an innovation centre located in Dubai Production City, CineMENA aims to enrich the UAE film industry through contributing to local content creation, and assisting Emirati filmmakers in developing and promoting cinematic content.

Majed Al Suwaidi, managing director of Dubai Studio City, said: “Since the inception of CineMENA and our dedicated filmmaking workshops, we have seen a huge demand for film and content creation facilities. We are immensely pleased to partner with the National Media Council to support the local and regional content creation industry with a focus on Arabic content and Emirati film. We look forward to expanding the platform that seeks to position the MENA region as an international powerhouse in this strategic domain.”

Highlighting the role of local film production and its impact on the UAE’s national identity, HE Dr Rashid Al Nuaimi, executive director of Media Affairs at the National Media Council, said: “With its world-class infrastructure, studios and technical equipment, the UAE has all the right elements to help the film production sector grow and flourish.

“The National Media Council is keen to lend a helping hand to local filmmakers so that they can reach greater heights and contribute to shaping a vibrant film industry in the UAE. Our partnership with Dubai Studio City aspires to enhance the quality of local film production and provide meaningful opportunities for Emirati talent to excel.”

Over the past three years, Dubai Studio City organised over 30 free workshops covering a wide range of topics within content creation.

Its programme for 2019 features 12 workshops that includes ‘Acting’ from 5 July to 7 July, as well as ‘Camera Assistant’, Producer’ and ‘Scriptwriting’ throughout the next couple of months.

CineMENA has given an open invitation to all content creation professionals and amateurs to attend the free workshops to develop their skills and learn about the latest industry trends and technologies.

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