AVOD

YouTube shifts focus to let everyone watch Original shows free
YouTube is reportedly pulling back its YouTube Premium scripted content offering with plans to make all future original programming available to users for free with advertising
There are growing signs that OTT video in emerging markets require a deep understanding of local consumer preferences where the traditional 'rules of the game' may not apply.
Interview with Wesam Kattan - VIU EYES THE MIDDLE EAST
Vuclip's OTT app Viu is ready to make a splash with Arabic originals in 2018
Viu plans to launch 70 original productions in 2018
OTT service Viu is ramping up efforts to actively develop its Viu Original initiative this year which will see 70 titles and over 900 episodes of locally produced content by the end of 2018, including Arabic language content.