At IBC, Synamedia, a video software provider, will unveil several new additions to its video network (formerly video processing) portfolio designed to ratchet up the quality and cost effectiveness of live streaming.
New solutions will also help customers better utilize virtualisation and cloud, as well as smooth service providers’ infrastructure transformation journey to IP.
As the industry moves closer to achieving synchonized latency between live broadcast and OTT streams at scale, Synamedia will show a real-world use case with a latency from content ingest to display on the OTT device of just 6 seconds, which is equivalent to broadcast latency.
This is made possible by incorporating Common Media Application Format (CMAF) to reduce workflow complexity and enable bandwidth-efficient, highly scalable delivery across the whole technology infrastructure to ABR-aware client devices including a low-latency DASH device.
Synamedia will also unveil plans to support Apple’s Low Latency HLS protocol.
Also on display will be a demo of Synamedia’s virtualised Digital Content Manager (DCM) with Smart Rate Control showing how automation using machine learning can optimise quality levels across the entire footprint to deliver a premium live OTT viewing experience cost effectively.